Diverse Business

Pan Vilas – Pan Masala

The quest for the perfect pan masala comes to an end with Pan Vilas. The delicately balanced blend and the rich trove of finest ingredients give Pan Vilas an unmatched and lingering taste. The brand goes a step further to ensure quality and establish trust by using a natural alternate to banned Magnesium Carbonate and applying the best worldwide technology in manufacturing.

It is a treat for those discerning people who can go to any length for the elusive perfect taste. Thus “Shauq badi cheez hai” aptly captures the brand’s ethos of passionate indulgence

It has been launched in the four key markets of India in early 2010. Pan Vilas is manufactured at Baramati, a state-of-the-art plant that employs some of the world’s most advanced food processing technologies. Our success in meeting strict test launch metrics and the overwhelming response to Pan Vilas from both consumers and the trade industry has further given Godfrey Phillips India the confidence to introduce a national rollout in 2010-11.

Tea

The Godfrey Phillips India group offers an extensive range of fine teas from a team of highly talented master blenders. The teas have been crafted to cater to a variety of palates, segments and markets. The young tea buds and tender leaves are delicately hand plucked, tested for freshness and quality using the most advanced technology to make each blend special.

Symphony Premium Teas : The premium range offers an exquisite assortment of original brews and flavours. Available in three variants- Assam Tea, Darjeeling Tea and Green Tea, the premium range has been developed to offer a superior brew each time.

Symphony Assam Teas : From the land of the Brahmaputra, the Assam teas present a refreshingly balanced blend of distinct flavours and strengths. Crafted with the finest mix of fresh granular and orthodox long leaves picked from the most superior gardens of Assam, these teas are known for their stimulating aroma and full bodied flavor that makes each sip come alive.

Symphony Darjeeling Tea : From the highlands of Darjeeling, the classic brew of the Darjeeling tea offers a golden beverage with a muscatel flavour and distinct aroma. This magical brew soothes the senses even before taking the first sip.

Symphony Green Tea : With the world focusing on healthy living, this soothing tea offers innumerable health benefits along with ranking high on anti-oxidants and nutritional content. The natural healing powers of this blend can be experienced in every sip.

Super Cup : The Super Cup is a mid-premium segment brand from Tea City. This blend offers a full bodied brew straight from the sprawling tea gardens of Assam. It is ideal for those who like their tea ‘strong’. Its strength and stimulating flavour creates a strong combination of intense taste, enriching colour and refreshing aroma. The Super Cup is available in two forms: Leaf & Dust

Super Cup Duet : The Super Cup Duet offers a unique tea drinking experience. Along with the strong granular CTC, one also gets to enjoy the aromatic bliss of Darjeeling tea which comes in a pouch inside. While the granular CTC gives strength and colour to the brew, Darjeeling tea packs in a delightful aroma in each sip.

Utsav : Utsav is an economy brand that comes in leaf and dust variants, namely Utsav Chai and Utsav Dust Chai. Made from the choicest of tea leaves, even a small quantity of Utsav tea leaves lend a full bodied strength and rich colour to the blend.

Rangoli : Rangoli, as the name suggests, is an expression using colors. This special blend of Assam CTC tea too offers a rich color and fuller granules for strength. An economy brand, it is made available in two variants – Leaf and Dust, to suit all kinds of palates.

Confectionary

Brand Funda embodies the right balance of international quality with an Indian core. Godfrey Phillips India first ventured into the highly competitive confectionery segment in 2008 with the launch of our mouth freshener- Funda Mint. The launch of the Funda Goli range of candies in 2009 has helped us establish a niche for ourselves as a unique confectionery brand. Developed with the objective of providing the Indian consumer with a candy that is not only fun to eat, but also one that caters to the varied Indian taste profile, the brand is synonymous with flavours that are meant to capture the Indian heart. From Refreshing Saunf to Orange mints, Slurpy Lychee and Kaccha Aam candies, Funda Goli endeavors to tingle the Indian taste buds.

24X7

Launched in June 2005, Twenty Four Seven Stores are located in the central areas of the city of Delhi. Open round-the-clock, these convenience stores serve as a one-stop destination that offers a variety of products and services, including groceries, ready-to-eat world cuisine, a wide assortment of beverages, pharmaceuticals, cosmetics and personal care products, music and movies, magazines, domestic and international courier services, Kodak instant photo development services, credit card and utility bills payment, prepaid mobile phone recharge facilities, movie tickets, etc. These stores have already been widely accepted and Godfrey Phillips India intends to open around 1000 stores over the next 5 years.