Our Brands

FS1

FS1 is the premium line of cigarettes launched by Four Square. Each Turkish Blend cigarette in the FS1 pack attributes its distinct taste and aroma to Luxury Long Leaf blended with the finest Indian handpicked tobaccos. It is designed to give the Ultimate Taste Experience. FS1 comes in 3 variants – Full Flavour, Extra Smooth and Regular.

Four Square

Four Square is a well established and leading cigarette brand in India. Launched way back in 1964, the brand commands trust and reputation amongst its consumers and is known for its innovative ways to meet the changing consumer preferences.

Today, the Four Square franchise has a wide portfolio of variants that are available in both King-size and Regular-size segments, namely - Four Square Kings, Four Square Special, Four Square Premier, Four Square Fine Blend and Four Square Rich Gold.

In its relentless pursuit to provide value to customers and leveraging advancements in technology, the brand has many firsts to its credit like introducing innovative pack designs with a tactile look and feel, and applying digital means to communicate with and delight consumers.

Marlboro

Godfrey Phillips India has an arrangement with Philip Morris to manufacture and distribute their brands, including the iconic Marlboro brand of cigarettes. Available at select cities in India at approximately 65,000 retail outlets, the brand has 7 variants including the recently launched Marlboro Gold Advance.

Red & White

Enjoying an iconic stature and a strong emotional bond with its loyal consumers, Red & White is one of the fastest growing regular filter brands. With a presence in markets such as those of Punjab, Haryana and Delhi, it is available as a R&W Filter, R&W Plain, R&W Super and R&W Premium. The brand continues to retain its iconic popularity as ‘Red & White peene walon ki baat hi kuch aur hai’ still resonates strongly with consumers and is one of the most memorable ad-lines in India.

North Pole

An innovative brand from the stable of Godfrey Phillips India, it is the largest selling menthol cigarette in India.

Cavanders

Cavanders is one of the oldest and most trusted brands from the house of Godfrey Phillips India. Associated with a unique taste and value proposition, Cavanders has always enjoyed a strong emotional connect with consumers owing to its unique positioning of "Friendship". The brand is available in a host of variants ranging from Cavanders Gold Leaf and Magna in the plain segment to Cavanders Gold, Cavanders Special and Cavanders Magnum filter in the Regular size filter and Cavanders Magna filter in the Micro filter segment. Through the variants stated, Cavanders has a foothold across the length and breadth of India.

Tipper

Tipper is a brand driven by innovation, superiority of imagery and offering. The new Tipper Filter variant has been able to attract a significant share of Tipper's erstwhile micro consumers.